#003 | Marketing Plan Step 1

A marketing plan outlines an organization's overall marketing strategy and specific initiatives for a designated period, usually one year. In this episode, we discuss the necessary first step in creating a marketing plan.

Hosted by Jeff Terpstra and Jayson Brewer through Scott Allen Creative, a marketing agency in Grand Rapids, MI. Your passion is our inspiration. Watch this episode on YouTube or find out more at scottallencreative.com.

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